Friday, July 31, 2009

I am a real estate agent looking for ideas to present to a real estate developer to market his subdivision.?

It is a 275 lot subdivision and I am wanting to sell the lots. I have previous experience with this but I am looking for new ideas for a presentation of sorts.

I am a real estate agent looking for ideas to present to a real estate developer to market his subdivision.?
It would help if you are a member of the local Home Builder's Association so you can show the developer that you know builders already that are capable of buying some lots to build spec homes on.





Take copies of the local real estate books (free booklets, real estate section in the paper, etc) and tell him you will advertise in these.





Have you considered billboard ads?





Also, is will this be for builders to buy lots or can the public buy single lots and bring their own builder?





Tell him you plan on having a sales center with info on the subdivision site and you will have weekly open houses for the public. You should have Realtor open houses (with lunch and money giveaways) to ensure Realtors come through the subdivision and become familiar so they can show (and sell) it to their customers-- whether they be individual families or builders.





Before you go, develop an ad campaign. Propose a design idea and slogan for the community, etc.








Also, it will help if you have a preferred lender for the subdivision BUT, get the developer's feedback on who he would like to use, as he probably has a relationship with a lender already.





Good Luck.
Reply:please add what state you are in..each state has different guidelines to lending, and that is how i would sell it..find a pro mortgage comapny that you can team up with to have the customers prequalified before they ever talk to the seller that way you dont waste anyones time..lot loans are a little more complicated, but sellers dont want to waste their time on someone who is not qualified to even buy the dirt! goodluck!
Reply:no matter were it is or what its going to be done all ways look for the potential. what it's near too. are there govt restrictions. what are scenarios between selling price and square footage. are their landmarks near the property. what the difference between lot 1 and lot 159. in developmental projects the buyer wants to know as soon as they signs the papers they have made a profit.


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